Branding or rebranding — it all starts with research and strategy. After that, we build a brand platform and look for the optimal positioning point, and then we get down to the creative part: developing a unique vivid image that people will understand and love. Naming, branding, packaging design, website design, and other media — we’ll see it through to the end, bringing the idea to life
and loved
are understood
brands that
Creating

We do - Branding

free

Communication and UX/UI audit

researchmerchsmm designsemioticbrand platformpositioningtone of voicenamingtaglinelogobrand identitymascotcreativebrand bookpackagingresearchmerchsmm designsemioticbrand platformpositioningtone of voicenamingtaglinelogobrand identitymascotcreativebrand bookpackaging
taglinelogobrand identitymascotcreativebrand bookpackagingresearchmerchsmm designsemioticbrand platformpositioningtone of voicenamingtaglinelogobrand identitymascotcreativebrand bookpackagingresearchmerchsmm designsemioticbrand platformpositioningtone of voicenaming
01.
RESEARCH
To create a great and effective brand, you have to know your audience and its culture, competitors, category, and trends. Let us find insights and make informed decisions for the success of your business
Digital Ethnography
workshop
category
competitors
insights
audience
culture
product research 
semiotic analysis
02.
Who is the brand for? What is the brand for? What kind of brand is it? These and other questions will be answered by a brand strategy — a document in which we reflect the key principles of communication of a future or existing company. Also at this stage, we begin the creative implementation — naming, slogan, tone of voice
Brand Strategy
slogan
tagline
Naming
tone of voice
brand archetype
positioning
brand platform
Brand Identity
Based on the conclusions of the strategy, we form a brief for the identity. In addition to references and basic requirements, it always contains the necessary take out, associative field, emotion, and the possibility of scaling. Attention to detail and a series of brainstorming sessions, and voila — your brand acquires a unique visual and character
03.
guideline
brandbook
creative identity
mascot
typefaces
Corporate Style
Logo
04.
Your brand already exists, and it’s beautiful. Now we begin to materialize it in a variety of formats: packaging, merch, advertising, documentation, services, and more. We know that this moment is the most pleasant because we see before our eyes what once was only in thoughts becomes strong and grows in reality

Trust us to make sure your brand is always recognizable and consistent at every touch point
Visual System
cards
Label
docs
Merch
packaging
SMM design
email
ads
app
website
05.
Not only do we create brands, but we also introduce them to the audience. SMM, creative concept, key visuals — a gentleman’s kit for a good start. Even better, if you can make yourself known right away — we can help you submit your project for festivals and awards, as well as write an article for the media
launch
festival participation
smm
marketing
creative concept
Let’s start with a useful introduction: we’ll diagnose your website, app, creatives, social media, or other communication. We’ll analyze design, logic, copywriting, funnels. Find out where to fix and how to improve!
Free communication and UX/UI audit

We do

Digital agency
Сopyright 2023
@kerber_agency
Don’t postpone it, write to us on Telegram / WhatsApp
Want to improve
communications? Leave a request!
Let's analyze the design, logic, and copywriting
on your website, app, creatives, and other communications