We believe that creative work is the foundation of a long-term relationship between a brand and its audience. We respect both of these universes and make creative solutions that become a bridge of understanding between them. Our projects have a viral effect and bring brand loyalty, anchoring your company in today’s culture
universe
the person's
is a key to getting into
A clear creative
A clear creative is
a key to getting into

We do - Creative

free

Communication and UX/UI audit

researchpromo pagesemioticmascotstrategycopywritingbig ideaslogancreative conceptad campaignsmm conceptkey visualactivationsresearchpromo pagesemioticmascotstrategycopywritingbig ideaslogancreative conceptad campaignsmm conceptkey visualactivations
big ideaslogancreative conceptad campaignsmm conceptkey visualactivationsresearchpromo pagesemioticmascotstrategycopywritingbig ideaslogancreative conceptad campaignsmm conceptkey visualactivationsresearchpromo pagesemioticmascotstrategycopywriting
01.
RESEARCH
We do research before the brief for a better understanding of your brand, audience, category, and culture. This way, we articulate goals more clearly and capture them with you in a document format — a starting point from which we set sail in search of data and insights
Surveys
workshop
trends
semiotic analysis
digital ethnography
audience
Interview
market
culture
product
02.
It’s too early to make it up! Strategic work is the necessary foundation for effective creativity. At this stage we put all the puzzles together and formulate the audience, channels, and brand message, selecting methodologies individually for each project. The result is a document with research conclusions and a creative strategy, after agreeing on which we proceed with the creative implementation
STRATEGY
сensydiam
jtbd
4C
communication message
03.
rubrics
smm concept
ad campaign
activations
creative concept
slogan
non-standard advertising
This is where strategic conclusions turn into bright and clear creativity.We will hold brainstorming sessions and come up with several problem-solving concepts. The result will be a presentation with the ideas in draft form, refining and agreeing on them. After your "ok" we’ll start detailing — just a little bit more, and the creativity will "come to life"
CONCEPT
big idea
LAUNCH
At this stage, the concept takes exact form — the roadmap turns into terms of reference, and terms of reference become banners, texts, a promo page and other elements of communication. We broadcast the brand message, adapting it to each channel
key visual
outdoor
stickers
posts
promo page
mascot
04.
Together we will summarize the results of the creative project, make recommendations, and, if the work we’ve done has potential, we help to send the project to festivals or do it by ourselves. We consider the work is completed when we make it into a case
ANYTHING AFTER THAT
05.
Let’s start with a useful introduction: we’ll diagnose your website, app, creatives, social media, or other communication. We’ll analyze design, logic, copywriting, funnels. Find out where to fix and how to improve!
Free communication and UX/UI audit

We do

Digital agency
Сopyright 2023
@kerber_agency
Don’t postpone it, write to us on Telegram / WhatsApp
Want to improve
communications? Leave a request!
Let's analyze the design, logic, and copywriting
on your website, app, creatives, and other communications